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  • Want To Know How I Got An Extra $83K In eCommerce Sales?

    3 Email Marketing Tweaks That

    3 Email Marketing Tweaks That Made an $83K Difference In This Online Store Have you ever experienced a spike in online sales after sending out an email to your list? Email marketing is still one of the most powerful marketing tools you can use in your business. Done right, it can account for over 20-30% […]

  • Follow These 6 Steps To Run A Killer Black Friday Promo

    Follow These 6 Steps To Run A Killer Black Friday Promo

      This year’s Black Friday Cyber Monday promotional event will likely be unlike any other.  It’ll be a record one – if you do it right that is! BUT… getting organised early is absolutely key.  Here are some statistics from 2022 results to give you some idea of the scope of this event: In 2022, […]

  • Want To Have Mega Sales Results In Q4? Here’s How…

    Want To Have Mega Sales Results In Q4? Here's How…

    Firstly, let’s call out the elephant in the room here.  So far this has been a crazy year for businesses huh?! We’re living through some of the highest levels of inflation since the 80’s right now, and with interest rates only finally stopping their upward spiral, it’s no secret that a lot of families have […]

  • How To Choose The Best eCommerce Platform For Your Brand

    These days, would you agree, it feels like second nature to jump online to buy stuff. Most of us have taken to online shopping like ducks to water. It’s easy and fun!  It wasn’t that long ago that it was not so common. Many households didn’t have an internet connection, or if they did it […]

  • 3 Ways To Build Your List Before A Promotion

      No-one is motivated to receive more newsletters! Okay, maybe we started off a bit harsh there… But when you’re growing your SMS & Email list, this is a hard fact you NEED to know.  So again, for the people in the back!  A newsletter is not the most effective way to convert new subscribers […]

  • 5 Simple Steps To Revive A Dead Email List

    Is your email list dead in the water? Chances are you killed it yourself… Harsh, I know. But hear me out. I’m aware that some of you think email marketing is dead, or that it’s just not where the real money is. The evidence says otherwise. But let’s be honest. There’s no easy way to […]

  • Make Millions With Magic Metrics

    It seems everywhere I turn lately, I see small business owners struggling with a drop in sales, both online and offline. Is it interest rate rises? Is it inflation? Is it because of end of financial year? Clearly businesses are hurting. The stress and anxiety is almost tangible. And trust me when I tell you, […]

  • 5 Steps To Get Started With Klaviyo SMS Marketing

    When I launched my first eCommerce business in 2007, email marketing was still pretty new and novel. Email quickly became the most incredibly effective way to communicate with customers and potential customers and it was a surefire way to make a LOT of money. Since then, obviously social media became a Very Big Thing, which […]

  • How to market your eCommerce store in an hour a day

    How to market your ecommerce store in an hour a day

    How would you describe ‘success’ in your business? Is it a profitable lifestyle business? An empire? Or perhaps a fully automated passive income stream? That’s the dream, right? To be able to sit back and relax and watch the orders flow in. Ka-ching! Believe it or not, this IS actually possible WITHOUT working yourself to […]

  • 6 Phases To Perfect For A Successful Trade Show or Expo

    Preparing for a successful trade show

    As we approach trade show season here in Australia, many brands are gearing up to show off their wares and to increase their wholesale clients or sales via a trade show or expo. And it’s easy to understand why, exhibiting at a trade show for retailers or at an expo selling directly to customers can […]