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  • Master This Powerful Step to Hit Jackpot With Every Promo

    Master This Powerful Step to Hit Jackpot With Every Promo

      If you’ve ever wondered, “What incentives should I offer for my Black Friday promotion?” Or, “What kind of offers are working the best right now to generate sales?” Or even, “How can I get more people buying from me right now?”  If you’ve been puzzling over those questions lately, then chances are you’re one […]

  • How To Stand Out From Your Competition & Drive Sales This Christmas

    How To Stand Out From Your Competition & Drive Sales This Christmas

    Anyone else’s email inbox overflowing with a bazillion promos right now?  It’s the time of year where the digital landscape gets extra cluttered, with  a big increase in marketing messages coming at us left, right and centre.  And that includes YOUR audience… So the big question is…How are YOU going to stand out from your […]

  • Want To Know How I Got An Extra $83K In eCommerce Sales?

    3 Email Marketing Tweaks That

    3 Email Marketing Tweaks That Made an $83K Difference In This Online Store Have you ever experienced a spike in online sales after sending out an email to your list? Email marketing is still one of the most powerful marketing tools you can use in your business. Done right, it can account for over 20-30% […]

  • Follow These 6 Steps To Run A Killer Black Friday Promo

    Follow These 6 Steps To Run A Killer Black Friday Promo

      This year’s Black Friday Cyber Monday promotional event will likely be unlike any other.  It’ll be a record one – if you do it right that is! BUT… getting organised early is absolutely key.  Here are some statistics from 2022 results to give you some idea of the scope of this event: In 2022, […]

  • Want To Have Mega Sales Results In Q4? Here’s How…

    Want To Have Mega Sales Results In Q4? Here's How…

    Firstly, let’s call out the elephant in the room here.  So far this has been a crazy year for businesses huh?! We’re living through some of the highest levels of inflation since the 80’s right now, and with interest rates only finally stopping their upward spiral, it’s no secret that a lot of families have […]

  • How To Choose The Best eCommerce Platform For Your Brand

    These days, would you agree, it feels like second nature to jump online to buy stuff. Most of us have taken to online shopping like ducks to water. It’s easy and fun!  It wasn’t that long ago that it was not so common. Many households didn’t have an internet connection, or if they did it […]

  • 3 Ways To Build Your List Before A Promotion

      No-one is motivated to receive more newsletters! Okay, maybe we started off a bit harsh there… But when you’re growing your SMS & Email list, this is a hard fact you NEED to know.  So again, for the people in the back!  A newsletter is not the most effective way to convert new subscribers […]

  • 5 Simple Steps To Revive A Dead Email List

    Is your email list dead in the water? Chances are you killed it yourself… Harsh, I know. But hear me out. I’m aware that some of you think email marketing is dead, or that it’s just not where the real money is. The evidence says otherwise. But let’s be honest. There’s no easy way to […]

  • Make Millions With Magic Metrics

    It seems everywhere I turn lately, I see small business owners struggling with a drop in sales, both online and offline. Is it interest rate rises? Is it inflation? Is it because of end of financial year? Clearly businesses are hurting. The stress and anxiety is almost tangible. And trust me when I tell you, […]

  • 5 Steps To Get Started With Klaviyo SMS Marketing

    When I launched my first eCommerce business in 2007, email marketing was still pretty new and novel. Email quickly became the most incredibly effective way to communicate with customers and potential customers and it was a surefire way to make a LOT of money. Since then, obviously social media became a Very Big Thing, which […]