Where Premium Brands Come To Grow
Yep. I said it. Time to start planning for Christmas 2021! And for very good reasons. Traditionally we would be looking to start our Christmas Campaign with Black Friday with campaigns and sales then peaking in December. But in 2021 we’re seeing delayed local delivery times, difficulties with stock availability and customers changing their buying […]
When you’re in the start-up phase of your business the last thing on your mind is the thought of selling your business. But for Antonette Golikidis, founder of Little Innoscents, this is exactly what she had in mind when she started her skincare brand over 15 years ago. Here’s how she did just that.
Creating content may feel like a never ending item on your to-do list. But there IS a reason why it’s so important and why it needs to be your priority as a business owner. Content marketing is important because it answers your audience’s questions. When done right, your content will help you distance your brand […]
Creating content may feel like a never ending item on your to-do list. But there IS a reason why it’s so important and why it needs to be your priority as a business owner. Content marketing is important because it answers your audience’s questions. When done right, your content will help you distance your […]
If you’ve ever considered creating your own innovative product from scratch then this is the episode for you. Julia Christie from Nail Snail joins us on the Podcast today to share the joys and challenges of product development, from finding out who to work with, to understanding the priorities on what to focus on, to […]
A marketing budget is a balancing act: spend too much and you’ll break the bank, but spend too little and no one will know that your business or your products even exist. Rather than simplify this to a Percentage of IncomeI like to think of it differently depending on the stage of business you’re in. Listen as I share the differences in what you should focus on AND budget for during the 5 different growth stages of your business.
I’m so excited to share today’s episode with you! This week we sat down with Amy McGlade from The Breastmilk Queen to talk about her journey from working as a midwife to building a successful business that empowers breastfeeding mums. Amy has a massive goal and it’s driven 100% by the impact she wants to […]
How to deal with challenges in business and ultimately thrive Setbacks happen in business. It’s impossible to avoid dealing with failure on some level when running your own business. Sometimes you make a mistake. Sometimes, someone else makes one that impacts you in your business. And sometimes, things change in the industry or market forces […]
If you’ve ever wondered how you can incorporate your dream of being an entrepreneur with making a difference in the world then this episode is for you. Today I talk with Monica Meldrum who shares the inspiring story of Whole Kids – from how Monica created her business from scratch but with big dreams and […]
Have you ever found yourself looking at your goals for your business, whether it’s to get it to 7 figures in sales or to be stocked globally, or even simply to be working on your business 3 days a week, and wondered – how am I possibly going to achieve those goals? You know you […]
