Where Premium Brands Come To Grow
WHERE PREMIUM BRANDS COME TO GROW
While the ultimate aim of an eCommerce business is to generate revenue, the name of the game is TRAFFIC. Without traffic first, without getting eyeballs onto your website, nothing else matters and your business will remain the world’s best kept secret. But, not all traffic is equal and getting quality traffic at a profit is […]
Without fail, every business has areas where they’re struggling and that impact their ability to grow. If your marketing is inefficient or ineffective, it will also be unprofitable. So not only will you not be growing your business as quickly as you’d like, but you’ll also be heading towards a cash flow crunch that could […]
Over the last year or so, it’s gotten harder and harder to generate profitable results from paid advertising. Increased competition from the rapid growth in businesses shifting online and vying for limited ad inventory has driven ad costs up. And the way the ad algorithm has changed means that campaigns require a certain number of […]
Hands up if you’re finding it challenging trying to get consistent traffic and sales in your online store right now? Or finding it overwhelming trying to figure out how to get your digital marketing dialled in and really converting consistently? I’ve been speaking to a lot of eCommerce business owners recently – recent start-ups […]
What’s the SINGLE most important thing in ANY eCommerce business? One word: TRAFFIC. As we all know, without traffic – literally nothing else happens. No visitors to your website… No customers adding products to their cart… No orders checking out… Now of COURSE it’s not just about generating ANY traffic. It’s about generating the RIGHT […]
I remember when I launched my first business, I was absolutely shitting myself! I was almost too scared to tell any of my family and friends I’d started a business, or invite them to look at my website. Why? Because of an almost-overwhelming fear of failure. I had set myself a really big goal, and […]
Do you want to leverage as many different FREE marketing strategies to get more traffic and sales in your eCommerce store as you can? Of course you do! If you’ve listened to this show for long enough, or read much of my content, you’ll know I’m a huge advocate for having a marketing system in […]
Hands up if you’ve ever heard the phrase “Content is King” when it comes to marketing your brand? Or “Queen” in my books! Now, obviously having great content is what makes or breaks your brand’s marketing and advertising. But if you’re anything like me and many of my clients – figuring out what that should […]
Universal Analytics is saying goodbye at the end of June 2023, to be replaced with Google Analytics 4. I know it’s very annoying having to learn a new platform and set up a new integration when you’ve already got the old one in place… But…if you’re currently using Universal Analytics based tracking on your website […]
Do you know what the single most important thing in any online store is? One word. TRAFFIC As we all know, without traffic – nothing else happens… No visitors to your website = No sales in your shopping cart… It literally all starts with TRAFFIC. Now of COURSE it’s not just about generating ANY traffic… […]